A logical fallacy is an error in reasoning that renders an argument invalid. In a broad sense, all logical fallacies are arguments in which a conclusion doesn’t follow logically from what preceded it (a non sequitur). Logical fallacies avoid discussing the issue directly usually because the person using the fallacy either does not know a valid argument, or they do not really wish to discuss it. People frequently do not wish to discuss issues they want to believe. Sometimes it’s easier to follow feelings or emotions.